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GM Active

Transforming Management & Leadership

Leadership Development Needs GM Active required a programme to nurture transformational leaders capable of driving systemic change within their communities.
Workforce Capacity Building Operating across multiple sites, GM Active continues to prioritise standardising training and ensuring consistent management and leadership development.
Community Impact Goals To effectively address health inequalities, GM Active needs a skilled workforce aligned with its mission to create meaningful, system-wide, and community-wide change.

We worked closely with Future Fit for Business to ensure the training addressed GM Active’s practical challenges, equipping their leaders to inspire and drive systemic change.

John Oxley - Co-Designer of The Programme

The Solution

To support its mission of transforming public sector leisure and tackling health inequalities, GM Active has adopted a three-strand workforce development strategy. This includes a comprehensive Digital Induction to align all staff with its system-wide mission, a Management Development Programme for aspiring leaders, and a Transformational Leadership Programme to equip senior staff with the skills to lead change at scale. Delivered in partnership with Future Fit for Business, these strands collectively support a whole-systems approach to leadership, engagement, and organisational growth.

The Solution Part 1 - Digital Induction

  • As part of GM Active’s commitment to engaging all 3,500 staff across its estate, a detailed digital induction was developed. This onboarding experience ensures every team member from front-line to senior staff understands GM Active’s mission and the vital role they play in delivering it.
  • This induction forms the foundation of GM Active’s workforce development journey and reflects its “whole system” approach. To date, over 1,500 individuals have completed the training, aligning staff across all member organisations with the collective vision.

As Jon Keating explains, the goal is to ensure every employee understands the impact of their role: “Think of the cleaner at NASA who, when questioned about what they do, replied, ‘I’m helping to put a man on the moon’. Everybody has a role to play.”

The Solution Part 2 - Management Development Programme

Designed for emerging managers, this programme provides foundational management principles and practical tools for effective leadership. Key modules include Team Leadership, Managing People, and Planning and Organising Work. Participants also develop actionable 100-day plans to implement their learning.

  • Focused on emerging managers, the programme trained 65 individuals in Level 3 management, covering essential people and project management skills.
  • Practical modules, shaped by industry experts, ensured applicability

The Solution Part 3 - A Flexible, Tailored Approach

Future Fit for Business provides flexible delivery formats, including in-person workshops, online modules, and blended learning paths, to meet GM Active’s unique needs. Through an ongoing consultative approach, Future Fit for Business works closely with GM Active to design training solutions that equip its workforce with practical and scalable tools.

The management programme is designed for ease of study, allowing learners to progress at their own pace and access materials from anywhere with an internet connection. This flexibility ensures that busy professionals can fit learning around their schedules, enabling continuous personal and professional development. By maintaining this active partnership, Future Fit for Business continues to help GM Active identify system-wide opportunities, encouraging participants to think collaboratively and drive impactful change across their communities.

The Impact by Numbers

1,500 GM Active Students Engaged
28% Increase in Efficiency and Cohesion*
∞% Increase in GM Active’s Impact

The Impact

With approximately 3,500 staff members, the programmes have trained over 100 participants in transformational leadership and 65 in management principles – showcasing the significant scale of engagement and its wide-reaching impact. Future Fit for Business remains actively engaged with GM Active, supporting its evolving workforce needs and fostering ongoing collaboration to drive sustainable change.

  • Leadership Transformation

    Over 100 participants have completed the Transformational Leadership Programme, fostering a forward-thinking culture and embedding a strategic vision across GM Active.

  • Workforce Sustainability

    The Management Development Programme continues to equip emerging managers with critical skills, ensuring a strong pipeline of future leaders.

  • Organisational Capacity Building

    Through the ongoing partnership, GM Active has improved workforce efficiency and cohesion. By adopting a systemic approach, the organisation allows its staff to identify and act on opportunities system-wide. This transformation strengthens GM Active’s ability to deliver impactful community programmes.

  • Community Wellbeing Improvements

    The strengthened leadership and workforce capabilities have amplified GM Active’s impact, enabling them to address regional health inequalities more effectively.

  • Workforce Alignment at Scale

    GM Active’s Digital Induction has engaged over 1,500 employees, laying the groundwork for a shared sense of purpose across the entire 3,500-strong workforce. This foundational step ensures that everyone, regardless of role, is aligned with the organisation’s mission, strengthening cohesion, motivation, and long-term impact.

This programme has helped our leaders think strategically and act decisively, creating a lasting impact across all of our member organisations.

Jon Keating, GM Active

Transformational Leadership Programme

This programme equips participants with the skills to lead change, foster a healthy organisational culture, and adopt a whole-systems approach to collaboration. Key modules include Principles of Leadership, Creating Culture, Leading for Change, and a 100-day action plan for applying learning in real-world contexts.

 

Empowering GM Active Employees

We knew we had to design our learning to empower GM Active employees to better support their communities — and with the help of these tailored courses, we were able to elevate their capabilities to an entirely new level.

We're here to reinvigorate your workforce and strengthen your business

Regardless of the size of your organisation, we have a range of solutions available; from progressive training to upskill your staff, to bespoke workforce learning and development support. At Future Fit for Business, our goal is to maximise your organisational impact.