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Exercise Referral and the Benefits to Your Organisation

What is Exercise Referral?

Exercise referral, or GP referral, is a program or process in which healthcare professionals, typically general practitioners (GPs) or other medical practitioners, refer patients to a structured and supervised exercise program with a personal trainer to improve their medical health, mental health and general wellbeing.

Enhancing your Personal Trainers’ careers with an exercise referral qualification can open up a world of opportunities. By gaining this qualification, personal trainers can bridge the gap between the medical and fitness realms, allowing them to work hand in hand with healthcare providers to offer specialised guidance to individuals who require tailored exercise regimens due to various health conditions.

This qualification equips personal trainers with the knowledge and skills to conduct thorough assessments, design safe and effective exercise plans, and provide ongoing monitoring and support. It’s not just about helping clients achieve physical fitness; it’s about positively impacting their overall quality of life.

The Benefits to Your Organisation

Expand Your Client Base

With an exercise referral qualification, your PTs will be equipped to work with clients who have specific medical conditions, health concerns, or limitations. This instantly expands your potential client base beyond individuals seeking general fitness goals.

Make a Meaningful Impact

By helping clients manage and improve their health conditions through exercise, you’ll be making a significant positive impact on their lives. This is incredibly rewarding, giving your trainers a deeper sense of purpose and boosting employee satisfaction.

Collaboration with Healthcare Professionals

An exercise referral qualification allows your employees to work closely with healthcare providers. This collaboration can enhance the credibility of your organisation, build trust within the medical community, and lead to more referrals from doctors and other medical practitioners.

Higher Earning Potential

Specialised skills often command higher fees. As an exercise referral qualified personal trainer, your staff can position themselves as experts in a niche market, justifying premium rates for their specialised services.

Continuous Learning and Professional Growth

Acquiring an exercise referral qualification is an investment in the personal and professional development of your employees. It shows your dedication to staying current with industry trends, as well as your commitment to upskilling your workforce and building employee engagement.

Job Stability and Demand

As the population ages and health awareness grows, the demand for exercise professionals who can cater to special populations is increasing. This specialisation can make your organisation more recession-resistant and increases your market share.
Diversification of Services: Adding exercise referral to the skillset of your fitness professionals diversifies the range of services you can offer. This can lead to more income-generating opportunities, such as group exercise classes, corporate wellness programs, and community health initiatives.

Networking Opportunities

Working with healthcare professionals means your staff will be exposed to a network of doctors, physiotherapists, and other medical experts. This opens doors to collaborative projects, workshops, and seminars that can further enrich their careers.

Boosted Reputation

Being known as the go-to personal venue for exercise referrals can significantly enhance your reputation in your local community. Word of mouth from satisfied clients can be a powerful marketing tool.

Fulfilling Personal Development

Undertaking an exercise referral qualification allows your employees to challenge themselves and grow in ways that benefit their careers, your organisation and your community. This sense of growth and achievement can lead to greater job satisfaction, boosting employee engagement and allowing you to attract and retain the best personal trainers.

Incorporating exercise referral into the skillset of your personal trainers is not only an investment in their careers but also a commitment to helping individuals with diverse health needs achieve their fitness goals. It broadens the marketability of your organisation, enhancing your reputation as health specialists and increases income generation opportunities from a wider sector of society.

We're here to reinvigorate your workforce and strengthen your business

Regardless of the size of your organisation, we have a range of solutions available; from progressive training to upskill your staff, to bespoke workforce learning and development support. At Future Fit for Business, our goal is to maximise your organisational impact.